Electronics and sources

Loewe TV

A German TV brand, making televisions and home audio in Kronach since 1948. Absolute Sound is the distributor for Loewe TV in Singapore and Malaysia.

What Loewe makes

Siegmund and David Loewe founded the company in Berlin in 1923, moving design and production to Kronach, in Upper Franconia, in 1948, where the stellar series is still made today. Loewe’s habit is restraint. Cabinets are drawn to be seen from every side rather than hidden behind a room, colour is calibrated at the factory rather than left for the room to sort out, and the set is treated as a piece of furniture that happens to switch on. The stellar line took both the iF Design Award and a Red Dot for product design in 2024. A Loewe TV price sits above mass-market OLED, the result of individual colour calibration of every panel in Kronach rather than production at scale.

Made in Germany

From display to final assembly

Watch how a Loewe TV is put together at its factory in Kronach.

Film by Loewe Technology, 3 min.

The Loewe TV range

A Loewe television set into dark bronze floating shelving, with an arc floor lamp and orange leather sofas in a city-view living room.
A Loewe television on a marble-topped console, with two sculptural sphere ornaments beside it in a light interior.
A freestanding Loewe television on a pedestal stand in a beige living room, beside a terrazzo-clad console.

stellarThe flagship Loewe OLED TV, built in Kronach

antaresThe customisable OLED line, individual by design

iconic and inspireLoewe’s design-led television lines

we. seeConnected televisions across sizes

klangLoewe soundbars and home cinema audio

we. hear, radio and LeoPortable speakers, radios and headphones

Model-by-model specifications live on the manufacturer’s site: loewe.tv

Common questions about Loewe

Is this the same Loewe as the fashion house?

No. Two unrelated companies share the name. Loewe Technology is a German electronics maker founded in Berlin in 1923 and based in Kronach since 1948. The Spanish leather goods house is an entirely separate business. If you are looking for televisions and home audio, this is the right one.

Where are Loewe televisions made?

In Kronach, in Upper Franconia, where the company has been based since 1948, and where the stellar series is built. That is unusual for a television brand at any price. The design work and the manufacturing sit in the same place rather than in different countries.

What does factory colour calibration mean in practice?

Each set is measured and adjusted before it leaves Kronach rather than shipped on a generic profile, so the picture is close to accurate as delivered instead of needing a calibrator afterwards. It is also why a Loewe can look restrained next to a showroom television running in shop mode.

Does Loewe make anything besides televisions?

Yes. Loewe also makes home cinema audio under the klang name, portable speakers under we. hear, and radios and headphones under Leo. All of it is built in Kronach and follows the same restrained design language as the television range, meant to sit in a room rather than announce itself.

See Loewe for yourself

Come and see Loewe at our showrooms. Tell us which models you are considering and we will have one set up before you visit.

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